About Us

Established in 2020 by one girl, a sewing machine and her love of dogs. 

With a background in fashion design and a love of dogs, starting this venture could not have come more naturally.

When I moved from the countryside to Birmingham City centre we lived in a small flat and life was busy! We didn't feel our circumstances at the time would suit a pup full time but that didn't stop us seeking out dogs to borrow. (Yes that is a thing!)

On our weekends & evenings off, we would dog sit for others and it wasn't long before they were being measured up and sent home with a new coat, a bandana, collar or snood!

From there, Aloise & Co was born.

Combining my love of bright printed textiles, attention to detail and practicality Aloise &Co has become a luxury British brand for dogs and their owners.